A Via Expressa dos Milionários - Como se tornar um milionário ainda jovem - MJ DeMarco.
Se você não vê sentido na noção de sucesso profissional atual, e quer viver dos frutos de seu trabalho hoje não daqui a 40 anos, esse livro é perfeito para você!
O livro ajuda você a entender porque simplesmente trabalhar toda a vida e juntar 10% do que ganha todos os meses, até se aposentar e usufruir de sua pequena riqueza, é a pior forma de tentar o sucesso financeiro. O livro mostra também o verdadeiro caminho para enriquecer a curto e médio prazo e aproveitar os frutos de seu sucesso ainda na juventude.
Se você já está gostando do vídeo, deixe um like e se inscreva no canal para ganharmos relevância na plataforma. Desde já muito obrigado por isso.
Primeiramente, é importante entender que o caminho que indicam para a riqueza e que é seguido por todos, é o caminho da mediocridade. Esse processo de ir para escola, ter notas em destaque, fazer faculdade e conseguir um emprego logo após se formar e juntar dinheiro, não funciona.
Através desse caminho, pode ser que você fique rico mesmo, mas só... aos 65 anos. Ou seja, depois de passar 40 ou 50 anos se dedicando e trabalhando, só depois você poderá usufruir do que construiu. Seguir esse caminho, é o mesmo que ser normal, e o normal não alcança nada de especial.
O autor M. J. DeMarco chama todo esse trajeto de "fique rico devagar em outras palavras fique rico quando estiver velho"
Muitos gurus, educadores financeiros afirmam que a pessoa de construir sua riqueza devagar. O conceito por trás dessa afirmação é na verdade muito simples: sacrifique todo o seu hoje, sua energia, sonhos e desejos, em prol de talvez ter algum dinheiro na velhice.
Isso é mesmo justo? Segundo Demarco, não!
 O livro "A Via Expressa dos Milionários" destaca que a primeira coisa que você precisa superar é o mito de que só é possível usufruir da riqueza durante a velhice. Mais O próprio autor, reconhece que nem sempre a Via Expressa é fácil de encontrar. Isso aconteceu com ele mesmo passou anos estagnado, pulando de negócio em negócio e fracassando em todos.
Demarco vendia serviços de propaganda para sites, mas ninguém comprava.
Foi então que ele mudou a mentalidade e enxergou que para ganhar dinheiro de verdade, precisava vender a solução de um problema real, e não vender seu tempo de trabalho por dinheiro.  
Ele soube que encontrou sua própria Via Expressa quando percebeu que tinha conseguido criar um negócio que gerava dinheiro 24 horas por dia, 7 dias na semana, sem comprometer as horas de trabalho dele.
Ou seja, ele não precisava vender suas horas de trabalho para conseguir dinheiro. Ele criou uma estrutura que se movia praticamente sozinha, propondo uma solução para um problema que ele já tinha identificado em outras empresas
De Marcos também destaca que A riqueza não é uma estrada, é uma viagem. Isso porque para alcançar a Via Expressa, você precisa ter em mente que não está apenas seguindo uma estrada. Você precisa pensar na estrada como uma grande viagem que, para funcionar, precisa ser planejada. 
Ou seja, o que importa não é exatamente o destino final, mas todo o processo de chegar até ele e aproveitá-lo. Por isso, mais do que nunca, você precisa ter em mente que a riqueza é um grande processo. Ela não é simplesmente um resultado final, mas uma construção contínua.
 Demarco afirma que, existem 3 diferentes mapas e caminhos utilizados por pessoas para alcançar o sucesso financeiro:
 Primeiro é a CALÇADA. 
Quem segue esse mapa, passa a vida inteira na pobreza, mesmo que ganhe altos salários. Ela preza completamente pelo prazer do hoje, e não pensa no futuro. Se algum imprevisto acontece na vida dessa pessoa, ela vai completamente à falência.
Segundo é a VIA LENTA.
Esse é o caminho das pessoas medíocres. Elas sabem da importância de cuidar do próprio futuro, mas escolhem o caminho lento, aquele seguido por todos, esperando conseguir alcançar a riqueza.
Terceiro é a VIA EXPRESSA.
O caminho menos utilizado, talvez mais arriscado, mas que garante altos ganhos a médio e longo prazo. 
 Demarco diz que esses 3 caminhos são uma escolha, e você pode fazê-las a qualquer momento da sua vida
Mas, na verdade, o que é a Via Expressa? Conforme explicado no livro, "A Via Expressa dos Milionários", mais do que um caminho a ser seguido, ela é um estilo de vida e um modo de pensar nos seus negócios. Para trilhar esse caminho, alguns pontos são fundamentais:
1. Opte pelo ganho controlável ilimitado: na Via Lenta, provavelmente você optaria por um mercado de ações ou investimentos do tipo para ficar rico. Na Via Expressa, você deve optar por negócios controláveis e de rendimento que não dependa do constante investimento de horas do seu trabalho;
2. Tenha seu próprio negócio:  ter o próprio negócio é essencial para a Via Expressa, assim como ter um emprego é fundamental na Via Lenta. Faça sua escolha;
3. Transforme em seu estilo de vida: você precisa estar comprometido com esse estilo de vida;

If you don't see sense in the notion of current professional success and want to live off the fruits of your work today, not in 40 years, this book is perfect for you.

The book helps you understand why simply working all your life and putting together 10% of what you earn every month until you retire and enjoy your little wealth is the worst way to try financial success.

The book also shows the true path to enrich in the short and medium term and reap the fruits of its success still in youth.

If you are enjoying the video, leave a like and subscribe to the channel to gain relevance on the platform.

First, it is important to understand that the path that leads to wealth, and that is followed by all, is the path of mediocrity.

This process of going to school, having High grades, going to college and getting a job right after you graduate and save up money, it doesn't work.

Through this path, you may become rich, but only at 65.

That is, after spending 40 or 50 years dedicating yourself and working.

Only then will you be able to enjoy what you have built.

Following this path is the same as being normal.

And the normal does not reach anything special.

The author MJ de Marco calls this whole path of Be rich slowly, in other words, be rich when you are old.

Many financial educators affirm that the person must build their wealth slowly.

The concept behind this statement is actually very simple.

Sacrifice all your today, your energy, dreams and desires in order to perhaps have some money in old age.

The book The Millionaire's Express Way highlights that the first thing you need to overcome is the myth that it is only possible to enjoy wealth during old age.

But the author himself recognizes that not always the express way is easy to find.

He spent years stagnant, jumping from business to business and failing in all.

DeMarco sold advertising services to sites, but no 1 bought.

It was then that he changed his mind and saw that to make real money, he needed to sell the solution to a real problem and not sell his working time for money.

He learned that he had found his own express way when he realized that he had managed to create a business He found his own way of doing business when he realized he had created a business that generated 24 hours a day, 7 days a week, without compromising his working hours.

In other words, he didn't need to sell his working hours to make money.

He created a structure that moved practically by itself, proposing a solution to a problem that he had already identified in other companies.

DeMarcus also highlights that wealth is not a road, it is a journey.

This is because to reach the expressway, you need to keep in mind that you are not just following a road.

You need to think of the road as a great journey that, to work, needs to be planned.

In other words, what matters is not exactly the final destination, but the whole process of getting there and enjoying it.

So, more than ever, you need to keep in mind that wealth is a great process.

It is not simply a final result, but a continuous construction.

DeMarco states that there are 3 different maps and paths used by people to achieve financial success.

Those who follow this map spend their entire lives in poverty, even if they earn high salaries.

They pray completely for the pleasure of today and do not think about the future.

If anything unexpected happens in that person's life, they will completely go bankrupt.

They know the importance of taking care of their own future, but they choose a slow path, the 1 followed by everyone, hoping to achieve wealth.

Third is the express way, the less used way, perhaps more risky, but that guarantees high gains in the medium and long term.

DeMarco says that these 3 paths are a choice and you can take them at any time in your life.

As explained in the book, the millionaire's express way, more than a path to be followed.

It is a lifestyle and a way of thinking about your business.

To follow this path, some points are essential.

First, choose controllable and limited income.

On the slow way, you would probably choose a stock market or investments to get rich.

In the express way, you should choose controllable and profitable businesses that do not depend on the constant investment of hours of your work.

Having your own business is essential for express life.

Just like having a job is essential in the slow path.

You need to be committed to this lifestyle.

Fourth, opt for the quick creation of wealth.

DeMarco also highlights 1 more point, getting rich quickly, which is the natural result of the expressway.

It's not the same as getting rich easily.

Getting rich quickly has more to do with having the right idea and selling it well.

This doesn't mean it will be an easy process and it won't have much work involved.

But in the long run, the initial work you had developing the idea will yield good results and exponential wealth.

Those who walk the expressway assume themselves as someone who is willing to be creative and entrepreneurial.

You need to work, study and strive to become a visionary, and only then will you be able to make money.

You probably see wealth as something that allows you to consume many products.

Before that, start thinking, on the contrary, of wealth as a construction, as the sale of many products.

Instead of thinking of yourself as the consumer, build the mentality that you are a producer and always keep it in the foreground.

You have found a path, but if you don't think about it correctly, maybe it will never become an expression of your thoughts.

To gain speed on this journey, you need to start thinking about the whole process strategically, like a chess game.

Each piece has a function, and all of them with the same importance to guarantee the victory in the game.

Right, you had the idea of a good solution, that has potential in the market and can make you rich.

But that will only happen if you move the other pieces of the game.

They are the execution of the project, the marketing, the service or service to the consumer, your product and ideas.

Making a direct allegory with the chess game, the author MJ DeMarco states that you need to lose the belief that The idea is the most important item in your game.

Although it is important, a good idea is worthless if it is not executed.

A good idea is like the pawns, giving support to the king, which is execution.

And the better your execution, the more valuable your product will become to the market.

According to the book Millionaire's Express Way, business plans are important, because the entire planning process can avoid serious errors and even failure.

However, an even more common mistake is to spend months or even years in the planning phase and never put something into practice.

According to DeMarco, the business plan is even useless if it is not associated with execution.

By putting your ideas into practice as soon as possible, you discover faster what works.

In other words, you will be much more prepared to actually deliver an efficient product to your customers.

Now that you already know the way to quick enrichment, how can you apply this in your life?

Author MJ DeMarco says that to adopt the express way towards wealth, you must follow the following book guidelines.

Stop thinking like an employee who will live working for the company to only at the end of life enjoy the fruits of your effort.

Work with purpose and passion to remain motivated, regardless of difficulties.

Wealth does not depend on formulas, but it requires beliefs, lifestyle and processes defined by you.

Create solutions in the form of product, ensuring the automation of the process and an income that is not dependent on your workforce.

Use the learnings from execution to improve planning, creating an efficient and productive cycle.

If you made it this far, thank you very much.

Like the video, subscribe to the channel and hit the bell to support us in bringing more content like this.


Speaker 0: If you don't see sense in the notion of current professional success and want to live off the fruits of your work today, not in 40 years, this book is perfect for you. The book helps you understand why simply working all your life and putting together 10% of what you earn every month until you retire and enjoy your little wealth is the worst way to try financial success. The book also shows the true path to enrich in the short and medium term and reap the fruits of its success still in youth. If you are enjoying the video, leave a like and subscribe to the channel to gain relevance on the platform. Thank you very much in advance for that.

First, it is important to understand that the path that leads to wealth, and that is followed by all, is the path of mediocrity. This process of going to school, having High grades, going to college and getting a job right after you graduate and save up money, it doesn't work. Through this path, you may become rich, but only at 65. That is, after spending 40 or 50 years dedicating yourself and working. Only then will you be able to enjoy what you have built.

Following this path is the same as being normal. And the normal does not reach anything special. The author MJ de Marco calls this whole path of Be rich slowly, in other words, be rich when you are old. Many financial educators affirm that the person must build their wealth slowly. The concept behind this statement is actually very simple.

Sacrifice all your today, your energy, dreams and desires in order to perhaps have some money in old age. Is this really fair? According to DeMarco, no. The book The Millionaire's Express Way highlights that the first thing you need to overcome is the myth that it is only possible to enjoy wealth during old age. But the author himself recognizes that not always the express way is easy to find.

This happened to him himself. He spent years stagnant, jumping from business to business and failing in all. DeMarco sold advertising services to sites, but no 1 bought. It was then that he changed his mind and saw that to make real money, he needed to sell the solution to a real problem and not sell his working time for money. He learned that he had found his own express way when he realized that he had managed to create a business He found his own way of doing business when he realized he had created a business that generated 24 hours a day, 7 days a week, without compromising his working hours.

In other words, he didn't need to sell his working hours to make money. He created a structure that moved practically by itself, proposing a solution to a problem that he had already identified in other companies. DeMarcus also highlights that wealth is not a road, it is a journey. This is because to reach the expressway, you need to keep in mind that you are not just following a road. You need to think of the road as a great journey that, to work, needs to be planned.

In other words, what matters is not exactly the final destination, but the whole process of getting there and enjoying it. So, more than ever, you need to keep in mind that wealth is a great process. It is not simply a final result, but a continuous construction. DeMarco states that there are 3 different maps and paths used by people to achieve financial success. The first is the sidewalk.

Those who follow this map spend their entire lives in poverty, even if they earn high salaries. They pray completely for the pleasure of today and do not think about the future. If anything unexpected happens in that person's life, they will completely go bankrupt. Second is the slow path. This is the path of the mediocre people.

They know the importance of taking care of their own future, but they choose a slow path, the 1 followed by everyone, hoping to achieve wealth. Third is the express way, the less used way, perhaps more risky, but that guarantees high gains in the medium and long term. DeMarco says that these 3 paths are a choice and you can take them at any time in your life. But, in fact, what is the express way? As explained in the book, the millionaire's express way, more than a path to be followed.

It is a lifestyle and a way of thinking about your business. To follow this path, some points are essential. First, choose controllable and limited income. On the slow way, you would probably choose a stock market or investments to get rich. In the express way, you should choose controllable and profitable businesses that do not depend on the constant investment of hours of your work.

Second, have your own business. Having your own business is essential for express life. Just like having a job is essential in the slow path. Make your choice. Third, transform your lifestyle.

You need to be committed to this lifestyle. Fourth, opt for the quick creation of wealth. DeMarco also highlights 1 more point, getting rich quickly, which is the natural result of the expressway. It's not the same as getting rich easily. Getting rich quickly has more to do with having the right idea and selling it well.

This doesn't mean it will be an easy process and it won't have much work involved. But in the long run, the initial work you had developing the idea will yield good results and exponential wealth. Those who walk the expressway assume themselves as someone who is willing to be creative and entrepreneurial. You need to work, study and strive to become a visionary, and only then will you be able to make money. You probably see wealth as something that allows you to consume many products.

Before that, start thinking, on the contrary, of wealth as a construction, as the sale of many products. Instead of thinking of yourself as the consumer, build the mentality that you are a producer and always keep it in the foreground. You have found a path, but if you don't think about it correctly, maybe it will never become an expression of your thoughts. To gain speed on this journey, you need to start thinking about the whole process strategically, like a chess game. Each piece has a function, and all of them with the same importance to guarantee the victory in the game.

Right, you had the idea of a good solution, that has potential in the market and can make you rich. But that will only happen if you move the other pieces of the game. They are the execution of the project, the marketing, the service or service to the consumer, your product and ideas. Making a direct allegory with the chess game, the author MJ DeMarco states that you need to lose the belief that The idea is the most important item in your game. Although it is important, a good idea is worthless if it is not executed.

A good idea is like the pawns, giving support to the king, which is execution. And the better your execution, the more valuable your product will become to the market. According to the book Millionaire's Express Way, business plans are important, because the entire planning process can avoid serious errors and even failure. However, an even more common mistake is to spend months or even years in the planning phase and never put something into practice. According to DeMarco, the business plan is even useless if it is not associated with execution.

By putting your ideas into practice as soon as possible, you discover faster what works. In other words, you will be much more prepared to actually deliver an efficient product to your customers. And that's what matters, after all. Now that you already know the way to quick enrichment, how can you apply this in your life? Author MJ DeMarco says that to adopt the express way towards wealth, you must follow the following book guidelines.

Stop thinking like an employee who will live working for the company to only at the end of life enjoy the fruits of your effort. Work with purpose and passion to remain motivated, regardless of difficulties. Wealth does not depend on formulas, but it requires beliefs, lifestyle and processes defined by you. Create solutions in the form of product, ensuring the automation of the process and an income that is not dependent on your workforce. Stop planning and execute.

Use the learnings from execution to improve planning, creating an efficient and productive cycle. If you made it this far, thank you very much. Like the video, subscribe to the channel and hit the bell to support us in bringing more content like this. Thank you and see You

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A Via Expressa dos Milionários - Como se tornar um milionário ainda jovem - MJ DeMarco